Merchandizing Photo App
Solution Overview
The system will have two core components:
Web Admin Portal: Enables administrators to create activities, manage users, review
uploaded photos, and oversee campaign performance.
Mobile Merchant App: Allows merchants to view assigned activities, capture and upload
photos (even offline), and track progress in real time.
Key Features & Benefits
1. Digitized Field Compliance
Automates the collection and verification of marketing activity photos from merchants.
Ensures data integrity with geolocation capture, timestamping, and duplicate photo
elimination.
2. Offline-First Mobile Experience
Merchants can capture and queue photos without internet connectivity.
Automatic background synchronization uploads photos when connectivity is restored.
3. Real-Time Monitoring & Reporting
Central dashboard provides instant visibility into campaign status, completion rates, and
compliance metrics.
Advanced filtering by region, hierarchy, locality, activity, and vendor for granular insights.
4. Secure Data Management
Photos and metadata are securely stored and managed, with automated archiving and
deletion after three months.
Data validation includes client-side hashing and server-side checks to prevent duplicates.
5. Scalable & Efficient Architecture
Role-based access for admins and merchandizers
Optimized photo compression for minimal storage and fast uploads.
Cloud infrastructure ensures scalability and reliability.
Technical Specifications
Admin Portal: Activity creation, user management, photo review, gallery viewing, and data
archiving.
Merchant App: Activity viewing, offline photo capture, geo-location stamping, progress
tracking, and sync management.
Photo Management: Compression to target size (max 500 KB, 1920×1080 resolution), secure
local storage, and background sync.
Data Retention: Automated archival/deletion policy for photos older
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