Revamp Google Ads Profitably

I’m looking for a specialist who can pull my current Google Ads account apart, explain what is and isn’t working, and then rebuild it so it finally delivers the sales it should. My core goal is simple—more revenue. We sell physical products, and I’m not locked into a particular demographic, so you’re free to test broad audiences and then narrow down to the segments that convert best.

Here’s how I see the engagement unfolding: first, I need a thorough account audit that highlights wasted spend, under-performing keywords, tracking gaps, and any structural issues inside Search, Shopping, or Performance Max campaigns. From there, you’ll craft a clean, ROI-focused architecture with tight ad groups, compelling copy, refreshed extensions, and sensible negative keywords. Please set up conversion tracking correctly—orders and revenue must flow into Google Ads and GA4 without discrepancies—so that optimisation decisions are always data-driven.

Once the new campaigns are live, I’ll expect you to monitor and refine bids, placements, and audiences, keeping me updated with concise weekly reports that spotlight wins, losses, and next steps. Success will be measured by clear lifts in ROAS and overall sales volume.

Deliverables
• Detailed audit report with prioritised action points
• Re-structured account ready to scale (Search, Shopping and/or P-Max as applicable)
• Fully verified conversion tracking, including enhanced e-commerce and GA4 linkage
• Two weeks of post-launch optimisation and a summary report of performance gains

If you’ve turned underperforming e-commerce accounts into profitable ones before, I’d love to hear about your approach and see a couple of relevant case studies. Show More