Project Description
I run a yoga centre in Thailand offering both transformative retreats and 200-hour teacher-training courses. I’m ready to scale registrations and need a savvy marketer who can handle three fronts at once:
Instagram first: create a consistent grid of inspiring images, short-form videos and daily stories that showcase our beachside shala, student testimonials and the depth of our curriculum. I’ll supply raw photos and footage; you handle editing, copy, hashtags, posting and community engagement.
Email momentum: build a simple but persuasive funnel—welcome sequence, retreat launch blasts and a nurturing newsletter—to convert past guests and new leads. I use Mailchimp; you’re free to suggest better segmentation or automation ideas.
Search visibility: audit our WordPress site, research high-intent keywords like “Thailand yoga teacher training,” optimise pages and craft a few cornerstone blog posts so we rank sustainably instead of relying only on ads.
Success for me means full retreat groups (15 mats) and 20 trainees per training cycle, so please outline how many posts, emails and SEO pages you can deliver in the first month and what metrics you’ll track to prove traction.
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